Your brand is your business’s most valuable asset. Just think about Nike and Apple—their logos, their taglines, and their product designs are worth billions. And while your brand footprint might be smaller, you don’t want to see its value destroyed by copycats.
But guess what? The United States Patent and Trademark Office (USPTO) does not enforce your trademark rights for you. You are responsible for watching for competitive products or services using your mark or a similar one. Failure to enforce your trademark registrations may result in the total loss of your legal rights to protect your brand.
We know what you may be thinking. As a business owner, you’ve already got a lot on your plate. When are you going to find time to monitor the security of your brand assets? Can you even afford to enforce your trademark rights?
The attorneys of Garcia-Zamor are here to protect your rights and save you money. TRADEGUARD® is our unique answer to trademark infringement and theft.
TRADEGUARD® plans available:
- TRADEGUARD®
- Month-to-Month Plan
- TRADEGUARD® PLUS
- Six-Month Plan
- TRADEGUARD® Premium
- 12-Month Plan
While it may be tempting to only pay for legal services when you need them, you may find yourself paying much more in the long run. In addition to helping you monitor the marketplace, TRADEGUARD® saves you money during the enforcement process. TRADEGUARD® subscriptions come with monthly reports and an associated 30-minute phone conference with an attorney to discuss the results of your monthly report and to discuss options and decide how to proceed in case of a potential trademark infringement.
With TRADEGUARD® PLUS, you’ll receive one free cease-and-desist letter, which will may put an end to your problem without further action. You will also receive one free filing of a trademark opposition or cancellation petition, which initiates legal inquiries with the USPTO. Copycats often settle a dispute before any USPTO hearing.
If you want maximum savings for potential enforcement actions, TRADEGUARD® PREMIUM is the right choice. This plan comes with three free cease-and-desist letters and/or trademark opposition or cancellation petitions, which amounts to a fantastic sense of security. If copycats persist, the attorneys of Garcia-Zamor will fight for you, while charging you discounted legal fees.
Don’t let the copycats win! Contact the attorneys of Garcia-Zamor at 410-531-9853 or info@garcia-zamor.com to learn more about proactively guarding your precious intellectual property and brand.