by gzamoradmin | May 12, 2021 | Blog
The very first thing you should do when putting together your food truck business plan or continuing operations, is to secure your food truck’s marketplace identity, creative efforts and branding. As you prepare to debut your food truck, you are likely going over lots...
by gzamoradmin | May 5, 2021 | Blog
Your brand is your business’s most valuable asset. Just think about Nike and Apple—their logos, their taglines, and their product designs are worth billions. And while your brand footprint might be smaller, you don’t want to see its value destroyed by copycats. But...
by gzamoradmin | Apr 30, 2021 | Blog
Do you have the perfect idea for tasty food on wheels? Food trucks are a popular way to let your menu shine, especially if you live in an urban area. If you have figured out your menu, purchased a truck, and want to get started, it’s time to think about protecting the...
by gzamoradmin | Apr 21, 2021 | Blog
Are you a creator who is working to safeguard your intellectual property? The first step toward protecting your intellectual property is figuring out what sort of IP protection applies to your product. Copyright protection refers to original works that are “fixed in a...
by gzamoradmin | Apr 19, 2021 | Blog
Did you know that the United States Patent and Trademark Office (USPTO) does not enforce your trademark rights for you, and it does not notify you if someone is infringing upon your registered trademarks? Failure to enforce your trademark registrations may result in...
