Garcia-Zamor Blog
The Fragrance of Your Trademark! How to Protect Your Perfume Brand With a Trademark That Stands Out
You have a knack for combining fragrances and creating a perfect perfume. You want to share those scents with the world and become a household name — which starts with a great...
Innovations In the Digital World! Exciting Digital Patents of 2022
Hundreds of thousands of patents are granted by the USPTO each year, and the number has only gone up since 2020. Some of these patents you may never hear about, while others will...
When Should You Hire Local Counsel? Everything You Need To Know To Tackle Your Case In Another Jurisdiction!
On the outset, “local counsel” may simply sound like a law firm or attorney within your local area. In the legal field, however, local counsel takes on somewhat the opposite...
Esports Teams! Promoting a Big Tournament? Here’s Everything You Need To Know About Navigating the IP of Game Developers and Publishers
One way to drum up excitement as an esports team is to host a tournament or event surrounding a popular game. This will bring in fans of the video game and, hopefully, result in...
Can You Trademark Your Book Series Title? How To Protect a Title That Leaps Off the Pages!
In the world of publishing, having the right title is almost as essential as having the right cover. An attention-grabbing title can be a great marketing tool and a surefire way...
Is Your One-of-a-Kind Experience Properly Copyrighted? Learn From the Recent teamLab Case!
Art has always been about connection, and in the past few years, it has become increasingly interactive. This was the conceit behind the teamLab art collective in Tokyo. Their...
Got the Invention Bug? Historic Patents Created In June!
For inventors, the long and beautiful days of June often mean more time to gather inspiration and hone their inventions. Summer break, refreshing vacation, and sunny views can...
Game On! Launching a Successful Esports Organization in the Industry!!
You know that old saying, “If you love what you do, you’ll never have to work a day in your life?” There are few better ways to love what you do than to play your favorite games...
Why Your Food Truck Brand Matters and How To Protect It
Are you a foodie with a gift for cooking and a sense of adventure? Then you may already be dreaming about getting your own food truck. An ever rising trend, especially in cities,...